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Few years ago, We knew that mobile phones can only send text messages and receive & make calls. Soon we were surprised by MMS, value added services etc. People started sending emails and chatting. Blackberry became the hottest thing for office goers. Then we moved to another era which introduced us to touch enabled phones, [...]
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What’s this 3 seconds rule for web? Just Google it and you’ll get plenty of blog posts about it. Basically, it matches with the 5 seconds rule for food. The way a dropped food is considered stale after 5 seconds, it happens for a new user on any website. Studies say that a new user [...]
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I loved the pizza I always made, until a friend explained how pathetic it tasted. When we create something, it’s very likely that we’ll have emotional connect with that product. We won’t see issues that others are seeing. Same thing applies to our websites. We need expert opinions about how good or bad is something about the [...]
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We run huge marketing campaigns to serve our customer better. We use Premium Analytics tools because we don’t want to lose any important insights, the ads are becoming more contextual to target right user for the right product. At the end of the day, it’s the customer who has to be happy with our product [...]
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It’s been a long time since we’ve seen the new look of Google Analytics, called “version 5″. There’ve been a lot of changes since it was introduced in Feb 2011. While working with many different clients, there are some features we liked a lot. Let’s see these important changes, which eased the way we look [...]
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Being a Web Analytics firm our routine activities involve primarily, data analysis and preparing reports based on analysis insights for our Clients’ web properties. Though it takes good amount of time to find readily actionable insights it makes worth spending energy on it. Incidentally I came across one such quick, simple and yet effective actionable [...]
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We know by now many people (especially our audience) know How A/B tests work and how important it is to optimize landing pages. So while you are reading this, I assume you are already testing your pages with some tool. By the time we matured ourselves in optimizing Landing Pages and doing A/B tests in [...]
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Wait, you are on the right page. This post is about “Page not found!”, is the message you get while accessing a non-existing page on a website. It happens when users try to access a page other than a home page, where the main Domain URL is correct(www.mysite.com) but, there’s something after “/” wrong. e.g., [...]
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We found this funny. A cool comparison by wix.com via Unbouce. Have a look. KamakshKamaksh looks after User Experience at Tatvic. He’s more than 5 years of experience in PPC, e-commerce and UI/usability. He generally writes about improving User experience and conversions rates, and things that can make life easier. Google Plus Profile: Kamaksh GanganiTwitter [...]
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