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MX Player is a one shop stop for all things entertainment. They have the best in class offline video playing capabilities, audio music and a large repository of online video streaming. This case study takes you how Tatvic was able to help them overcome those challenges and also helped them achieve a 57% lower Cost per Unique Viewer, a 100% improvement in Conversion Rate and a 20% decrease Cost per Click.
Paychex was concerned about their investment in user acquisition Vis-à-vis conversion into leads from their website forms. Since website forms were an important step in funnel for them to generate leads, they wanted to understand the cause behind the low performance of their Lead Gen Form. In addition to that Paychex wanted to track & analyze user behavior while they move through different form fields & wanted Tatvic to provide recommendations using A/B testing. Read More
Tatvic has been our partner in implementing GA 360 for our e-commerce sites for the past 2 years. They have clearly demonstrated their expertise in Google Analytics and helped us understand customer journey at a very detailed level. They are very adept at giving customized solutions like implementing ‘MyFit funnel’ and ‘Kiosk’ to understand specific use cases. We at Aditya Birla Fashion & Retail are happy that Tatvic has addressed our GA 360 Suite requirements and complexities in the best way possible.
There has been a visible improvement in our tracking efficiency as well as data accuracy by over 95% after collaborating with Tatvic. Their recommended integrations of various tools and analysis have given us a complete picture of the user journey on our website. We value the dynamic team support and the swiftness with which they resolve issues. The usage of Google Analytics 360 is truly enhanced for GoIbibo with consultation from Tatvic.
At OYO Rooms there are multiple data solution requirements, which needs to be fulfilled quickly, and Tatvic has been a dependable partner in such challenges. Tatvic Analytics' expertise & knowledge of analytics consulting drive the creative in-depths recommendations we need. The team's ability to quickly assess our pain points and transform that assessment into both “big picture” strategic recommendations, as well as very specific suggestions to make immediate improvements is impeccable. Tatvic has been a five-star partner in helping OYO grow its online business.
There has been a visible improvement in our tracking efficiency as well as data accuracy by over 95% after collaborating with Tatvic. Their recommended integrations of various tools and analysis have given us a complete picture of the user journey on our website. We value the dynamic team support and the swiftness with which they resolve issues. The usage of Google Analytics 360 is truly enhanced for GoIbibo with consultation from Tatvic.
In the last blog, we have discussed the various attribution models available in most of the sophisticated analytics tools and we now know that considering the position and the frequency of occurrence of channels can be instrumental in designing…
17th Jan 2019, Thursday 05.00 PM IST
With the rise of e-commerce and digital media businesses, an increasing number of users are buying products & services online. Thanks to tools like Google Analytics, you can record the behavior of your users and use that data to identify behavioral attributes of buying users as well as churning users. To take this a step further, what if we told you that you can also identify users similar to your buying users & get a prediction of which users are most likely to convert in the next 7 days.
by 57% with 
Achieved 57% Lower Cost per Unique Viewer with Display & Video 360 and Tatvic Analytics
increase their Lead Submissions by 110%
