📢 Tatvic is now a global partner of Usercentrics, world’s leading consent management platform

55%

Increase in Page Views

24%

Increase in Purchases

How Tatvic’s A/B Testing Service boosted Page Views and Purchases for Titan Eye+

About Client

Titan Eye+, the eyewear business of India’s leading brand in watches and eyewear, Titan, was launched in March 2007. The move was an initiative to redefine the industry and straddle the marketplace with exacting quality standards, unparalleled in India’s prescription eyewear industry.

Business Challenge

  • Despite its status as one of the biggest eyewear brands in India, the online channel’s revenue share was unsatisfactory. 
  • Despite high traffic, the brand observed low conversion on the Titan Eye+ home page and product pages.

Goal

  1. Enhance the conversion rate from existing traffic 
  2. Boost the revenue share from the website.

Subscribe to
Tatvic's newsletter!

Don’t miss the latest trends in Marketing, Technology, and Analytics

This field is for validation purposes and should be left unchanged.

Download Case Study

Share Case Study on

Scroll to Top

Leverage Tatvic's comprehensive approach to 

Enquire Now

This field is for validation purposes and should be left unchanged.

Leverage Tatvic's comprehensive approach to 

Contact Us

Checkbox
This field is for validation purposes and should be left unchanged.