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80%

Reduction in Manual Efforts

How SonyLIV Optimized Manual Efforts Using Tatvic’s App Review Analysis System

About Client

Launched in 2013, SonyLIV is an over-the-top streaming platform and provides Original Programming titles, other content titles from its own networks and also features content titles in India licensed from third-parties.

Business Challenge

  • Manual scraping of Google Play Store reviews 
  • An inefficient system to understand the summary of customer sentiments

Goal

  1. Building a system to take and categorize feedback, present the synopsis of customer feedback
  2. Improve the team’s efficiency and productivity by eliminating manual intervention.

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