Return on Spends From TV Ads

About Client

PharmEasy is one of India’s leading and most trusted online healthcare and medicine delivery platforms serving around 2 Million customers across 1000+ cities through their website and mobile apps (Android & iOS).

Business Challenge

  • Assessing the quantitative Return on Cost (RoC) for TV-led Marketing on digital medium
  • Inaccurate measurement of Returns on Cost in the current digital infrastructure


  1. Increase brand awareness
  2. Influencing TV viewers to visit their website/app for medicine delivery services

Discover how Tatvic helped PharmEasy Measure a 104% Return on Spends From TV Ads

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