About Client
PharmEasy is one of India’s leading and most trusted online healthcare and medicine delivery platforms serving around 2 Million customers across 1000+ cities through their website and mobile apps (Android & iOS).
Business Challenge
- Assessing the quantitative Return on Cost (RoC) for TV-led Marketing on digital medium
- Inaccurate measurement of Returns on Cost in the current digital infrastructure
Goal
- Increase brand awareness
- Influencing TV viewers to visit their website/app for medicine delivery services
Discover how Tatvic helped PharmEasy Measure a 104% Return on Spends From TV Ads
Sign up for
our monthly newsletter
Share Blog on
Other Case Studies
- July 17, 2023
98%
Data Accuracy
- April 10, 2023
13%
Increase in Purchase Funnel
- April 4, 2023
37%
Reduction in Bounce Rate
- February 23, 2023
55%
Increase in Page Views
