About Client
Owned by the Punjab Kesari group (The Hind Samachar Ltd.), Punjab Kesari is a leading Hindi-language newspaper published in Punjab, Haryana, Rajasthan, Himachal Pradesh, and Delhi in India.
Business Challenge
- Track the author’s performance to optimize Ads placement
- Dissatisfactory returns on advertiser investments
Goal
- Maximize interaction with users
- Increase the return on investment for advertisements.
Discover how Tatvic helped Punjab Kesari by achieving a 22% increase in monetized page views and 134% increase in ad revenues!
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