Google Optimize: An A/B testing tool increased CVR of Car24 by 66%

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66%

Increase in Conversion Rate

How Tatvic Helped Cars24 to Increase their Conversion Rate by 66% using AB Testing

About Client

Cars24 is a lead generation portal for reselling used cars for which they provide one of the largest platforms in India. The purpose of their website is to make it convenient for customers to book appointments with them online.

Business Challenge

  • Difficulty in Attracting High Intent Customers
  •  low conversion rate of booking appointments

Goal

  • Better insights on how they can increase their efficiency
  • Improving revenue and customer acquisition

Read our full case study to learn how Tatvic’s A/B Testing Solution helped Cars24 Increase Conversion by 66%

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