A Machine-built framework for leads and conversions on AUTO-PILOT:

Advanced Funnel Optimization

Take the guesswork out
of your marketing funnels.

Advanced Funnel Optimization (AFO) is an ML-based program that helps eCommerce and BFSI businesses maximize their conversion funnels. High propensity models are identified from your analytics and CRM data to create an ML model. The Winner conversion path is set for the targeted audiences to transform them into high-paying customers. Once deployed, it keeps learning and optimizing forever. As a result, your marketing strategies become smarter eliminating guesswork and rework.

HERE’S HOW IT WORKS

You Gain

  • Higher Media Plan Accuracy
  • Stops Wasteful Media Spills
  • Better understand customer behavior and act
  • Generate higher RoI
  • Fix funnel leakages

METHODOLOGY

Predicting it right to boost
business impact

Customers’ behavior on the website/app is the key to understanding useful actions. For example, purchase propensity, inquiry, subscription, and such. The AFO model will identify and attract ideal visitors to the website and personalize their experience to engage. So they can act. This model is built on your first-party data and considers your business’s seasonality, making it more pertinent to your business outcomes.

WHY AFO

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1. Fastest Approach

AFO program has been built to optimize your marketing and activation efficiency by 10x in less than a month.
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2. Over Billion Data Points

Includes more than 1 billion data points from google analytics (online) and offline CRM
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3. Custom ML for Higher RoI

AFO program has been built to optimize your marketing and activation efficiency by 10x in less than a month.

TESTIMONIAL

LATEST BLOG

FAQS

CONNECT WITH OUR AFO EXPERT TODAY!

Hi there! I’m Sourabh.

My team of Certified AFO Experts will take over your marketing funnels from here on. To understand more about you, let’s get on a discovery call!

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