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Price Based A/B Testing

price based a/b testing using google analytics

Price Based A/B Testing Using Google Analytics for E-Commerce Stores

A 3 step process to understand Price Elasticity of a product with price A/B Testing using Google Analytics on Product Prices. Discover price elasticity of demand is an economic measure to understand customer demand sensitivity to price changes. Tatvic’s Pricing Analytics for e-Commerce helps you identify opportunities where the prices can be optimized for your products, improve AOV using data and increase revenue.

Value Propositions
Service Offerings
Value Propositions

Understand Price Elasticity

Know the Price Elasticity of Demand for your E-commerce Products by running A/B Tests on prices of each product. This will let you determine consumer’s willingness to pay for that particular product.

Optimize Prices

Run different variations of Product Pricing to understand the elasticity of the product demand index using price based A/B testing.

Take Data-backed decisions

Price Based A/B testing helps collect the data right from a users actions and optimize prices for each listed product.
Value Proposition - price based a/b testing using google analytics
Service Offerings
Service Offerings -price based a/b testing using google analytics

Sign up & Configure Price Discovery

Provide us with the list of product URLs that needs to be analyzed using LiftSuggest. Expert analysts at Tatvic assist you with analyzing and arriving at an ideal offer rates using the price discovery engine.

Implement Custom JavaScript

The product URLs would be then used by our team to create a custom javascript on the product pages that will help in conducting the Price A/B Tests.

Boom! Get the Results and Take Decisions

Once the javascript is put up on the website, it will start tracking and collecting the data. Avail it in the form of reports and start taking quick decisions to drive actions.
Value Propositions
Service Offerings
Value Propositions
Value Proposition - price based a/b testing using google analytics

Understand Price Elasticity

Know the Price Elasticity of Demand for your E-commerce Products by running A/B Tests on prices of each product. This will let you determine consumer’s willingness to pay for that particular product.

Optimize Prices

Run different variations of Product Pricing to understand the elasticity of the product demand index using price based A/B testing.

Take Data-backed decisions

Price Based A/B testing helps collect the data right from a users actions and optimize prices for each listed product.
Service Offerings
Service Offerings -price based a/b testing using google analytics

Sign up & Configure Price Discovery

Client needs to provide us the list of products that needs to be analysed using LiftSuggest in the form of their URLs.

Implement Custom JavaScript

The above mention URLs would be then used by our team to create a custom javascript on the product pages that will help in conducting the Price A/B Tests.

Boom! Get the Results and Take Decisions

Once the javascript is put up on the website, it will start tracking and collecting the data. Avail it in the form of reports and start taking quick decisions to drive actions.
Register here to implement this solution on your ecommerce store.
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