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3 Personalization Use Cases of Google Optimize 360

Event Date: 08/06/2017

Event Time: 05:00 PM IST

Education Level: Advanced Level

Who is it for:  

Product Managers, Tech Directors, Chief Customer Experience Officer, VPs of Marketing & Customer Acquisition

About This Webinar

Personalization is a way of automatic tailoring of site UIs and messages/notifications to the visitors viewing them. There are endless opportunities on the horizon to personalize right from mobile exclusive offers to geo location based offers. Research says “Personalization is the next frontier in digital marketing and one of the highest ROI activities”.

Key Takeaway Points

In this 45 minute interaction with Viraj Shah, you’ll learn how to:

Leverage Google Optimize 360 for your website or mobile site to drive meaningful and personalized experiences to your customers. The examples we will mention will apply for varied businesses such as ecommerce, lead generation websites and content websites.

Understand the impact of personalized marketing for your customers and business

Speaker

Viraj Shah

Viraj is a consultant at Tatvic and enjoys research on digital analytics. He is a sports lover and an avid marathon runner. Viraj is a commerce graduate and postgraduate in management.

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