Setting up Google Analytics is very easy. But it can generate ton of problems if not configured well or not mainted well e.g., Visits from your subdomain might appear under “referrals” or your Google Analytics might be showing you misleading e-commerce data.
Hence, we found that if there is one place or a checklist that we can make that people can print & put it up on their desk which can help just to check or Uncheck problems when you are Auditing Google Analytics Implementation different problems. We paste this on our desk and when a new client calls up, we keep talking about it and wow , it helps so much !
To help us and others , we’ve created this infographic that takes you through some of the checks. The graphic also shows some tracking opportunities which are generally missed while setting up Google Analytics.
Use this code to embed this Infographic in your Blog/Website.

Kamaksh

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15 Comments. Leave new
Really nice info graphic Kamaksh
Thanks Brian. Appreciate your feedback! 🙂
Nice Infographic & nice advises..
@manju – nice to meet you here 🙂
Nice info graphic.. thanks for sharing it here..
Good one! Simple straight forward and comprehensive – this is helpful. personally i like to use the phrase ‘master profile’ in place of ‘back up profiles’. At times i have i setup two master profiles for clients – one which retains the query parameters and one which strips them out.
Hi Kamaksh! I love your infographic. With your kind permission i would like to use this infographic on my blog post “Google Analytics Account Setup Checklist”. I think this infographic complements my post really well and will provided added value to my readers.
Hi Himanshu, I hope you tried the embed link above to put this up on your blog. Would appreciate if you give credit!
Hi Kamash, I enjoyed this infographic as well.
An idea for a blog post (or blog post series) might be what you find your clients’ top 10 incorrect Google Analytics implementations have been and doing some instruction on how to make it work.
Do you guys have a YouTube channel?
Dali
Hey Dali,
I liked your idea. We can look forward to write something on that front.
We don’t have a youtube channel as yet. You can subscribe to our newsletter for such content.
Thanks
Your advice and some points are really amazing.
you solve some of my queries without puzzling me in worlds.
Thanks for sharing
Great Kamaksh. This infographic really has the ability to improve your rankings as well. As of i think many other website already given you backlinks.
I really wanna learn to build great infographics, which tool you recommend to build such a great infographics.
Hi John,
Thanks for the appreciation. There is no tool that we specifically use to create infographics. Our designers mainly use Sketch and Illustrator to build the infographics.
It’s a wonderful post i came a crossed for Info-graphic Google analytics setup. It’s really helped me. Thank you so much for this help.
Hi Mark, Thanks for the feedback! Glad you found the blog resourceful.