Tatvic Blog — Articles, Updates and more

Infographic: An E-Commerce checkout porcess your customers will love

by Kamaksh on April 16, 2012

A lot of e-commerce store owners get frustrated with the fact that why some sites have the conversion rate which they could never achieve? If you are one of them, then this infographic is for you. It includes tips for good practices for an ideal checkout process. Enjoy the graphic and feel free to share! [...]

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Tips for better Navigation Menu – Reduce confusion – Sell more

by Kamaksh on March 27, 2012

in Usability

Sometimes, (or every time in some cases), people ignore the importance of the main navigation menu while designing or even re-designing the website. Why is the menu bar/main navigation is so important? It’s the first or second thing users see on your website. Yes, second after the logo, or sometimes, the first thing It tells the [...]

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Whether you should choose mobile app or mobile website for your Business

March 21, 2012

Few years ago, We knew that mobile phones can only send text messages and receive & make calls. Soon we were surprised by MMS, value added services etc. People started sending emails and chatting. Blackberry became the hottest thing for office goers. Then we moved to another era which introduced us to touch enabled phones, [...]

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Wireframing for better ecommerce – What and why?

February 14, 2012

If you’re a website owner, designer, developer, stakeholder or someone who is involved in to process of designing a website or software, it’s very common to use wireframes. This blog post explains some basics of wireframes, why we should use them, and ways to create wireframes. What are wireframes? According to Wikipedia, “A website wireframe, [...]

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Launched Multi Profiles feature for Google Analytics Excel Plug-in

January 30, 2012

Recently, we had some of excellent clients who have been demanding a unique feature that reduces time for analysts who manages larger accounts with more profiles. The request was to have ability to extract multiple profiles data within one query. The use case was: “I manage about 38 countries dashboard within one google analytics accounting [...]

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Scroll Tracking Implementation for Async Google Analytics Snippet

January 26, 2012

We’re building websites with the prospect to provide essential information to visitor inform of a content i.e. videos, facts, statics and many more etc with intention converting that visitor either to buy something from of the website or to subscribe the news letter. Some time what happens that we aren’t aware about content consumption capacity [...]

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Ruling the 3 seconds rule for improving usability of your website

January 18, 2012

What’s this 3 seconds rule for web? Just Google it and you’ll get plenty of blog posts about it. Basically, it matches with the 5 seconds rule for food. The way a dropped food is considered stale after 5 seconds, it happens for a new user on any website. Studies say that a new user [...]

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iPhone Application Tracking through Google Analytics

December 30, 2011

Few days ago I’ve started writing blog post series for tracking mobile applications through google analytics. To start with i’ve written blog post on Android Application Tracking through Google Analytics. Now i’m going to explain iPhone application tracking through google analytics in simple steps. iPhone Application Tracking through Google Analytics in just 3 Steps Step [...]

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Asynchronous code enhancement for Outbound Link Tracking Google Analytics

December 22, 2011

You all are aware of “Update to Brian Clifton’s Outbound Link Tracking Code” post I would like to update that script for Asynchronous Google Analytics Implementation, which is available here It will serve four purposes: External Link Tracking: To track all links on your webpage which are external links i.e. sub-domain or 3rd party domain [...]

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