About This Webinar
A major change is coming for advertisers, publishers and the entire digital advertising ecosystem with the demise of third-party cookies. There is a way for brands to not only survive but thrive, in this new environment.
Get to hear from the industry experts first-hand on how you can be better prepared for a cookieless future and learn the answers to:
- How will industry changes impact my advertising/marketing strategies?
- What are some of the industry-proposed solutions, their pros, and cons?
- A role our partners can play?
- What can future-proof my business?
There will be plenty of time to answer your additional questions as well.
Key Takeaway Points
- Know how to assess your current capabilities
- Gauge your preparedness with a plan to pivot away from this third-party driven marketing strategy
– Chief Digital Officer at HDFC Securities
He is the Chief Digital Officer at HDFC Securities with the history of delivering multiplier business growth by applying analytics, data science, digital marketing, product management and new-age technology. Graduated from IIT Delhi in Computer Science, MBA from IIM, he has worked in 11 countries, have multiple global research publications in mathematics and data mining.
– VP Revenue Strategy & Analytics at Times Internet
He is the VP of Revenue Strategy & Analytics at Times Internet which is the highest unique users drawing consumer Internet company in India. Vivek Pandey watches over the Growth and Analytics across all businesses. He enables sales and business teams through B2B marketing, platforms/automation, process management/excellence and analytics. He is also an expert with experience in Marketing and Product.
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