How Tatvic helped Apna leverage Google Marketing Platform and increase its Top of Mind Awareness (TOMA) by 113% & brand awareness by 26%

📢 Tatvic is now a global partner of Usercentrics, world’s leading consent management platform

26%

Increase in Brand Awareness

113%

Increase in TOMA

How Tatvic helped Apna increase Top of Mind Awareness by 113% & brand awareness by 26%

About Client

Apna is India’s largest jobs and professional networking platform dedicated to helping India’s rising workforce.

Business Challenge

  • Dissatisfactory media reach 
  • Lack of brand awareness

Goal

  • Build Brand Awareness & Perception in the Target Group
  • Leverage Display & Video 360 to increase reach in the targeted market
  • Increase Top Of Mind Awareness (TOMA) within the target audience

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