Tons of material is available on internet about what Google Tag Manager is? Below mentioned image describes what Google Tag Manager is ‘NOT’.
You may also want to have a look at the explanation that has been given during our webinar:
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Ravi is the co-founder of Tatvic and expert at managing different web analytics tools. Ravi actively works on conversion optimization projects to improve conversion rate and test newer hypothesis with e-commerce companies.

Latest posts by Ravi Pathak (see all)
- Answering Every Marketer’s Dilemma – Which attribution model to choose? All about Fractional Attribution – Part 2 - September 12, 2019
- Answering Every Marketer’s Dilemma – Which attribution model to choose? All about Fractional Attribution – Part 1 - August 30, 2019
- How To Track AMP Accelerated Mobile Pages in Google Analytics [Guide] - June 29, 2018