Tatvic Analytics Redesigned the ‘Book a Test Ride’ Form on Royal Enfield’s Website to increase its conversion by 50%
Client Name: Royal Enfield
Client Domain: Motorcycle Manufacturing Company
Headquarters: Chennai, Tamil Nadu, India
How to make a more effective BTR form so that the traffic and conversion on the form increases?
The goal was to increase the conversion rate and drive more traffic to the website’s ‘Book Test Ride’ Form by conducting various tests and analyses. Find out the details by downloading the case study.
Download the case study to know more about it.
Mobile: The Variant yielded a 44% higher conversion rate than the original Book a Test ride form.
Desktop: The Variant yielded a 93% higher conversion rate than the original Book a Test ride form.
The old BTR form had a CVR of 10.63% and with the new form, the CVR raised to 15.99%.
Download the case study to find out how!
On Discussions, Ideas and Opinions on Web Analytics, Big Data,
Predictive Analysis & Statistics