Web Analytics Implementation

 
 
 
 
Implementation Process

Web Analytics implementation methodology is an outcome of research of 5 years of implementation experience from team of experts. It starts with very basic business objectives and translates these objectives into an Implementation plan for you.

 
google analytics implementation process
 
 

A typical Set up plan would have at least following content:

  • A customized & latest Code of Google Analytics/Omniture to be placed
  • Tracking of Page Load time
  • Tracking plan for Search Engine Effectiveness
  • Tracking of Internal Site Search
  • Tracking for Mobile visitors
  • Micro Conversion tracking for e.g.
    • Shopping cart abandonment rate
    • Shopping cart close rate
    • Product views to conversion rate
  • Measurement Strategy for Internal & External campaigns
  • Tracking of Offline media impact on website.

You can find example of this process as presented during a Google Analytics Conference

 

Here are the tools we can help you with for implementation services:

 
 
 
 
 
 
 
From the Blog

Forecasting the number of visitors on your website using R. Part I

This blog post is the first in the series of three blogs. The current blog will introduce the reader to the importance of forecasting... Read more

Forecasting the number of visitors on your website using R. Part II

This blog is the second post of a series of three blogs. In the Previous Blog I had introduce the reader to the impo... Read more

 
Webinar

How Online Retailers Can Benefit from Enhanced Ecommerce?

 
Who should attend

eCommerce Store Owners, CMO, Digital Marketing Managers